Automotive Expo Museum
The Automobile Museum is the first completed building of the Beijing International Automotive Expo. The original plan of the project, which won in a competition in 2003, has since been revised. Optimized requirements with regard to the size, routing, staging and marketing potentials, were formulated and implemented in the design development. The ground floor is divided into two buildings that are linked by means of an open passage. The southern and larger section is dominated by a generous entrance hall that is joined to the exhibition spaces above by means of an elliptical void that widens as it rises upwards.
The conference centre that directly adjoins the museum offers space for about 650 participants in rooms of various sizes. A 4-D cinema is being planned for the northern section. The first floor is openly accessible and houses ticketing and sales areas and a restaurant that boasts two versatile menu and pricing options. The museum administration comprising of 120 staff members was integrated into the museum building over two floors with direct access to the exhibition spaces. The theme oriented exhibition spaces start on the second floor and flow up to the fourth floor into a cambered and freely spanned space.
B+H ARCHITECTS Shanghai, Beijing Institute of Architectural Design (BIAD)